Sun-Telegraph updates its appearance

After years of Old English Times Roman type it was time to update the Sun-Telegraph appearance. As a newspaper, Sun-Telegraph must be relevant to our readers, our advertisers and engage the generations of the 21st century.

As a member of the Stevenson Newspaper Group, the Sidney Sun-Telegraph incorporated the community’s identity with its largest employer – Cabela’s, with a photo rendering of the company’s bronze elk and its water tower slogan identifying Sidney as its World Headquarters.

The size of our type has been enlarged a bit to make reading easier.

“Our goal in making these changes is...